
Steve Nash/Theirry Henry sporting CALLE at the hotel
Professional basketball player Steve Nash and professional soccer player Claudio Reyna put on their second annual charity soccer match in NYC to benefit underprivileged youth for their respective charity foundations. The big event is called the
Showdown in Chinatown where they get famous basketball and soccer players to come play a soccer game. The coolest thing about it though is that they asked
CALLE to be the Offical Apparel Sponsor and provide all the gear for the players to wear. This was such a HUGE HUGE opportunity for CALLE to get some awesome exposure since there was tons of news coverage, big names, lots of fans and people, and all the players were DECKED out in CALLE apparel, sporting the pigeon. Some of these famous players included Steve Nash, Claudio Reyna, Thierry Henry, Tony Parker, Javier Zanetti, Adrian Mutu, Chris Bosh, Ivan Cordoba, Grant Hill, and Giovanni van Brockhurst.
For those of you who don't know, CALLE is the company Steve and his buddy Travis started a few years ago, a fashion clothing brand for soccer players (or fans alike), along with other products centered around street soccer. It is their pride and joy and it has been so fun watching it grow and become more popular and loved by those who also appreciate the game. Steve left me (two weeks from my due date fyi) to be there for this amazing opportunity and I couldn't be more excited and happy as to how well everything went down.
To watch a video of the event click
here.
I stole these pictures off of Steve's cousin's blog who was there to help capture the big event. I am so proud of Steve and the great amount of work, effort, and time (oh the time) he has put in (as well as those who also work with him) to bring CALLE where it is today... can't wait to see where it goes in the future. I only expect greater things.

Grant Hill being interviewed pregame (notice the CALLE shirt he is wearing covered with all the sponsors)

Afterwards they had an after party where they auctioned this CALLE shirt for nearly $700!!!
I know as wifey I'm entitled to brag and be proud, but I hope you guys find it as exciting as I do!
(thank you angie and klane for getting these up so fast! what a treat!)